The Kelsey Group
The Kelsey Group is the leading provider of strategic research and analysis, data and competitive metrics on Yellow Pages, electronic directories and local media.
Since its founding in 1986, The Kelsey Group has studied, analyzed and reported on Yellow Pages, electronic directories, local online commerce, enhanced directory assistance, operator-assisted services, voice and wireless commerce and interactive newspapers.
Today, the company focuses on the directory business through its two Continuous Advisory Services: The Kelsey Report(R) and Interactive Local Media. The Kelsey Report is the most widely respected market analysis and strategic planning tool available in the $25 billion worldwide Yellow Pages Industry. Interactive Local Media is designed for companies that have a stake in the growing convergence of search-based marketing and online directories. These firms include print and electronic Yellow Pages, search engines, city guides, newspapers and other local media, and companies focused on local search-based advertising.
The Kelsey Group also publishes high value reports and publications, including, Global Yellow Pages(TM) and Local Media Journal(TM); offers custom consulting services (more than 300 individual assignments); and holds highly targeted industry conferences (60 events).
Analyst Blogs
Address
600 Executive Drive
Princeton,
NJ 08540
USA
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