Softletter
Softletter is a twice-monthly industry newsletter that reports on business issues and trends in personal computer software publishing. Written for an audience of senior level industry executives, Softletter tracks new marketing and distribution tactics, company operations, finance, pricing models, product management, and emerging technologies.
Editor and publisher Jeffrey Tarter, who founded Softletter in 1983, is a well-known industry analyst who has been described as "quietly powerful" by Marketing Computers. Tarter has been twice named "Best Industry Analyst" by the Software Publishers Association, and is widely quoted in the business and trade press.
Editor and publisher Jeffrey Tarter, who founded Softletter in 1983, is a well-known industry analyst who has been described as "quietly powerful" by Marketing Computers. Tarter has been twice named "Best Industry Analyst" by the Software Publishers Association, and is widely quoted in the business and trade press.
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USA
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