New Rowley Group, founded by Tom Rhinelander in 2003, help companies make better decisions on emerging technology and vendors shorten their sales cycles. Our job is not to convince user companies to invest in a particular offering or vendor but to help them understand various technology offerings that can -- or can't -- improve their operations.

NRG is an unbiased, third-party source on emerging technology for buyers and sellers. The consultancy writes for a business and financial audience, and reports are available for free for personal use through the TechView section of its blog. Vendor organizations can license research and work with New Rowley on individual projects. User organizations can call with inquiries on research items or specific products and companies, provide referrals, and interact to help buyer organizations understand emerging technology.

Currently, NRG's focus includes XML, Web services, Web services management, .NET, grid computing, Java-related technologies, and software development and quality.