IDTechEx Ltd is a knowledge based company specialising in RFID smart labels, smart packaging and printed electronics. The company gives strictly independent marketing, technical and business advice and services on these subjects. It is in three forms - consultancy, publications and conferences. Staff are mainly honours graduates specialising in the subject. They travel intensively, visiting many conferences, universities and companies to learn and interpret the latest information.

IDTechEx is international in its reach, with directors in the US and UK and technical associates in Japan , Spain and elsewhere. IDTechEx technical staff and associates speak Mandarin, Canton, Japanese, French, Dutch and many other languages.