EDP Consulting undertakes market research and consulting projects specifically dealing with the development and application of new and existing technology products. Markets are researched and synthesised by applying business and strategic modelling to empirical data. This forecasts best choice market models and derives likely outcomes.

EDP Consulting rises to the challenge of exploring and researching new technology markets that do not currently exist or are in an early stage of development. This activity is specifically aimed at assisting organisations that are dealing with emerging new technologies that want an analysis of likely market outcomes.

This is a major step forward for organisations that are must have clear information on which to base investment decisions. EDP Consulting gives specific guidance in a number of areas:

• Likely technology development -- how the technology is likely to develop in the future.
• What other market or technology components must be available to bring the technology to market --particularly appropriate for platform technologies.
• What particular application bottleneck does the technology solve -- this can be a current issue or one that will arise along with market development. For example, Internet usage drove the need for equipment to provide high capacity links.

Founded by Edward Pugh in 1997, EDP Consulting has participated in many studies, ranging from market research and strategy to researching and writing books on new technologies and market development. EDP Consulting has also worked to develop economic development methodologies that allow technology industries to develop by levering the co-operative participation of universities, industry and government.

Also see: Market Cohesion.